Seems like this is claiming to be legitimate medical software endorsed by a real optometrist. At least, if this site is to be believed: http://www.pdicheck.com/media/
@zoogie if the overall presentation and common sense are anything to go by I completely agree this must be endorsed and produced by a real unemployed optometrist dropout.
@Voxel - the price is not a mistake, check the pdf. http://tiny.cc/say66y
They actually claim you're saving 100's of bucks by comparing to a real optometrist's testing rates.
Another funny thing is that the most "expensive" test ($300-$600 Stereo) won't even be possible on a 2ds, which you can buy, full price, with no restriction or warning on that model. I smell a lawsuit there.
http://www.pdicheck.com/media/