Nintendo wins lawsuit involving go-kart center using unlicensed Mario characters
Tokyo, Japan is home to local businesses that offer rides to tourists in go-karts, letting them see the sights from the seat of a small car. One of these companies took things further than just that, dressing up as Mario Kart characters, and even letting riders wear costumes as well. A majority of their webpage's marketing also revolves around showing off customers dressed in Toad, Luigi, Yoshi, and Mario cosplay. It goes by the name "MariCar", even sounding slightly similar to its inspiration. Of course, Nintendo wasn't going to stand for their intellectual properties being used without licensing, so early last year, they filed a lawsuit against the company, demanding that they remove all references to the Mario Kart series and characters. Over a year later, Tokyo's District Court has made a ruling in the case, siding in favor of Nintendo. MariCar, which has rebranded to MariMobility must pay $90,000 in damages to Nintendo, and can no longer use Nintendo's owned properties to attract customers.
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