I just got this email today:
There's no way I pay an additional $3 per month for prime (even canadian). I already have a hard time justifying the price I already pay. I will probably just not renew at the end of my subscription.
Dear Prime member, We are writing to you today about an upcoming change to your Prime Video experience. Starting February 5, Prime Video movies and TV shows will include limited advertisements. This will allow us to continue investing in compelling content and keep increasing that investment over a long period of time. We aim to have meaningfully fewer ads than traditional TV and other streaming TV providers. No action is required from you, and there is no change to the current price of your Prime membership. We will also offer a new ad-free option for an additional $2.99 per month that you can sign up for here.
There's no way I pay an additional $3 per month for prime (even canadian). I already have a hard time justifying the price I already pay. I will probably just not renew at the end of my subscription.