I personally find sanctions to hurt the world and everyday people rather than it does to deter support from their supposed non-elected leaders. I'd argue that the burden imposed on people won't be recognized as the free world trying to protect them. Besides that, the "promotes communism" argument is a gem.
Will this backfire and promote sales? Will people fall in love with the USSR and jump ship to supporting Russia because of this game?
Of course arguments can be made of contradicting opinions. We'll see how it works out, unless the propaganda gets priority.